How much does a Deciding Data A/B test cost?
The Counterintuitive Truth About Testing Costs
With privacy changes limiting targeting, great creative is now your performance superpower. Testing isn't just a cost - it's an investment that pays you back twice: better performance than guessing now and actionable insights for your next campaign.
We don't just tell you which ads won—we show you exactly why they won. Plus, our system automatically shifts your budget to winners as you learn. You get smarter creative and better results at the same time.
Key Advantages
- Creative Element Attribution: Discover which specific elements (like "NYC Aspirational Cool" vs "Product Focused" aesthetics) actually drive performance for your unique audience.
- Adaptive Spending: Shift spending to the winners quickly, so your testing performs better than guessing.
- Cross-Team Alignment: Help marketing and creative teams speak the same language with data-backed insights that both sides understand and can act upon.
- Accelerate Creative Cycles: Iterate faster while understanding all your tests as a unified body of knowledge. This speeds up learning, reduces production waste, and helps you build a more effective creative strategy over time.
Estimate The Cost Of A Test
Use this calculator to estimate budget for a smarter A/B testing.
Cost Per Click: $0.73
Number of Ad Variants: 4
Spending: $30 (≥ $30 recommended)